Maybelline Fit Me Concealer VS Nars Creamy Radiant Concealer

Dupe alert! Maybelline Fit Me Concealer is a complete dupe for NARS Radiant Creamy Concealer! I wear the shade ‘Custard’ from Nars, but I read lots of good things about Fit Me. It is super cheap and I really wanted to try it! As it was only £5.99 and there was an offer on in Superdrug (in fact I think it’s still on now), you can buy one, and get the second half price! I purchased three colours – Light 10, Fair 15 and Sand 20. I like to mix my shades sometimes and the offer was too good to pass up. I think these concealers are proving very popular because I tried every single drugstore near me and all the shades were sold out! I gave up and eventually just ordered them online as the colours were in stock. I am usually wary about wearing drugstore brands on my face because I find cheaper foundations or concealers to look cakey. The formula for this concealer is different because it doesn’t contain any oils or waxes and gives natural coverage. It uses an exclusive translucent base which feels so light on the skin and blends effortlessly. I use my trusty Beauty Blender to apply and it works like a dream.


Just for your information, I don’t use this concealer to cover blemishes or spots. I use this as a under eye highlight. I never really use concealer to cover my blemishes anyway because I find my foundation covers it well for me. If I do use concealer under my foundation, it looks too much and cakey. Also, suffering from oily skin, I find that by adding concealer under my foundation just makes me break out so much with oiliness too. Your skin type will be different to mine, this is just based on my own personal experience. I have not based this review on working as cover up for blemishes or spot concealing – simply for under eye highlighting.


The texture of this concealer is very light and I don’t feel as though I have anything on under my eyes. It looks and feels very natural on. If I compare this to my MAC Select Cover Up Concealer, then they are miles apart. Select Cover Up has a thick consistency and dries too quickly. If you use too much of it, which can happen with the squeezy tube (which I dislike) then it will crease. Fit Me settles within the lines of my face with ease and doesn’t crease. It covers circles and can be built up for more coverage. The mini applicator brush (also known as doe foot applicator) which it comes with, is very hygienic and easy for application.


Comparing it to Nars Radiant Creamy Concealer, the packaging is almost identical. It is obvious to see why this is a dupe. They both have the doe foot applicator, although the Nars packaging feels sturdy and more expensive. I would also say it is heavier compared to Fit Me. Nars Radiant Creamy Concealer contains 15ml of product as opposed to the 6.8ml with Fit Me. You are getting what you pay for with each item. I love my Nars Concealer, but wanted to see how well it did against Fit Me.


Nars Radiant Creamy Concealer is available in 10 shades and retails at £21. The shade range caters for most skin tones and the only downside is that the shade I always want is out of stock. I use ‘Custard’. Maybelline Fit Me is obviously more budget friendly at just £5.99. Fit Me doesn’t cater to every skin tone, but if like me you are using this for an under eye highlight, you should be able to select a shade that suits you with ease. It seems both brands are hard to get hold of in terms of colours as they are in great demand!

The consistency of Nars is creamy and pigmented – the formula blends well and really gives a photo finish to the under eye. Fit Me is more fluid (which I actually prefer) and it blends so incredibly well and effortless. The only difference between the two concealers is that Nars Radiant Creamy Concealer dries too quickly for my liking which is annoying and Fit Me doesn’t. I can take my time with it blending and not worry about it setting in too quickly.


When choosing the right concealer for me – it comes down to two main points – coverage and creasing. Both concealers tick the boxes in terms of coverage. If I was to wear Fit Me when going out, I would probably blend in 2 layers as it doesn’t immediately give me that wow highlight. It’s subtle, great for everyday wear. Nars Radiant Creamy Concealer is very pigmented in comparison and one layer will suffice. As mentioned, Fit Me has a fluid consistency and much less pigmented, but I would say this is better for Light to Medium coverage and Nars is great for full on coverage. Even with two layers, Fit Me does not cake. Neither concealers crease on me during the day and this is amazing. I will tell you why shortly 😉

I will not hesitate to re-purchase Maybelline Fit Me. Not so sure I will re-purchase Nars as I’m so happy with the results of the cheaper concealer. Can I part with the difference of the concealer for a extra £15? When I could just spend it on a new MAC lipstick…

I mentioned neither concealers creased for me during the day. Here’s why:


I use these three to create the perfect under eye highlight.

1. Create a triangle under the eye to highlight and conceal using Fit Me


2. Blend it all in with my Beauty Blender


3. Dip Beauty Blender into MAC translucent powder and bake and set for around 10 minutes.


I only use this baking method if I have the time when I am going out, otherwise I just use my Beauty Blender to set the powder under my eyes straight away.

If you want to watch a detailed account of how to achieve the ‘baking’ method then check out Heidi Hamoud’s wonderful tutuorial here. She explains it perfectly!

This method works for me and I would love to hear if it works for you too. Also let me know which one is your favourite concealer. I am going with Maybelline!

I will pop all the links below to purchase all of the mentioned products:



*Images unless stated taken from Pinterest




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